We’re all prey to adverts telling us what skincare we should use, but it can be hard to decipher exactly when you should do it – especially when you’re in your 20's.
The first question to address is which skin concerns should you focus on in your 20's? The truth is in your 20's, less is more unless you have serious skin concerns – and to put it in perspective, only about 4% do.
At this age your immune system needs to be allowed to do its work naturally. Using anti-ageing products is not advisable as they’ve been formulated for older, more hormonal skin.
The problem is, if you use anti-ageing products on younger skin you run the risk of making it needy in the long-term and actually speeding up the ageing process, rather than slowing it down. This is because anti-ageing products contain very active ingredients, which aren't needed and could cause, rather than relieve problems.
In addition to anti-ageing products it is also advisable to steer clear of over-stimulation (such as exfoliating too much) and procedures (such as microdermabrasion and strong chemical peels) as they’re far too harsh for younger skin.
If you have serious acne, the best thing would be to consult a dermatologist and work with them to find a solution.
Therefore focus on gentle cleansing and exfoliating depending on your skin type:
If you have oily skin the more you stimulate it the oilier it will become, so it’s better to concentrate on calming and balancing your skin at this age. Our Balancing Foaming Cleanseris a richly foaming facial wash to clear, cleanse and soften and doesn’t contain SLS.
If you have drier skin you should gently exfoliate, but no more than 2-3 times a week. Daily moisturising is essential too, partly because of the environment we live in. Our Hydrating Cleansing Milk is great for this age range as it’s an effective gentle cleanser to soothe and hydrate, while reducing redness and sensitivity.
Skincare hero Optimal Skin ProSerum has fantastic results on all skin types and ages and includes Balloon Plant extract to calm, comfort and even skin tone.
Our Essential Cleansing Mask works really well on younger skin as well, as it helps to draw out impurities, balance oil and nourish the skin.
If you would like more information about your skin type or our products, visit our ESPA Finder to find a spa or salon near you - alternatively uncover your skin’s unique characteristics with our online consultation, Skin Expert.
